The Core of a CRM Program Is a ________ Database

question 37

Multiple Choice

The core of a CRM program is a ________ database.

• A)competitor
• B)supplier
• C)channel members'
• D)customer

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Definitions:

Adopted Siblings

Children brought into a family through adoption who are not biologically related but are considered siblings within their adoptive family.

Five-Factor Theory

A model proposing five core dimensions, namely openness, conscientiousness, extraversion, agreeableness, and neuroticism, as the structure of human personality.

Openness to Experience

One of the five personality traits of the Big Five personality theory, involving the appreciation for adventure, curiosity, and a range of experiences.

Agreeableness

A personality trait characterized by compassion, cooperativeness, and a desire to avoid conflict, part of the Big Five personality model.