Which of the Following Statements Is True Regarding a Customer

question 65

Multiple Choice

Which of the following statements is true regarding a customer information file (CIF) ?

• A)It is considered as a key source of industry analysis.
• B)It contains purchase history of customers.
• C)It consists of a competitor database.
• D)It consists of a supplier data base.

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Definitions:

Correlation Coefficients

Statistical measures that indicate the extent to which two variables fluctuate together, showing the strength and direction of their relationship.

Statistics

The science of collecting, analyzing, interpreting, presenting, and organizing data.

Numbers

Quantitative data or values used to measure, evaluate, or compare aspects of a business or its operations.

Predictive Validation

Research that uses the test scores of all applicants and looks for a relationship between the scores and the future performance of the applicants who were hired.