Sampling and Other Promotions to Get Customers to Try the Service

question 43

Multiple Choice

Sampling and other promotions to get customers to try the service at low cost or risk are intended to reduce the problem of:

• A)intangibility.
• B)barrier to entry.
• C)logistics.
• D)service design.

---

Definitions:

Actively Erupting

A volcanic state characterized by ongoing expulsion of lava, ash, or other volcanic material.

Conical-Shaped Hill

A landform with a circular base and sloping sides that converge to a point at the top, resembling the shape of a cone.

Fresh Ash Layers

Recent deposits of volcanic ash, consisting of fine particles of volcanic glass, created during volcanic eruptions.

Flat-Topped Mesa

A broad, flat, elevated landform with steep sides, commonly found in arid and semi-arid regions.