Which of the Following Best Completes the Following Statement,'Though Both

question 3

Multiple Choice

Which of the following best completes the following statement,'Though both social monitoring and social listening mine social data,_______.'

• A)monitoring is reactive while listening is proactive.
• B)listening is reactive,while monitoring is proactive.
• C)neither activity analyses the data collected to draw insights.
• D)only social monitoring uses the data collected to inform strategic marketing decisions.
• E)None of these.

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Definitions:

Website Evaluation

The analysis of a website's usability, design, content, and functionality to determine its effectiveness.

Non-Indexed Content

Digital content that is not indexed by search engines, and therefore not easily discoverable through standard search queries.

Advertisements

Messages aimed at influencing the attitudes, behaviors, or purchasing decisions of potential consumers.

Metasearch Tool

A software tool that sends user requests to several search engines or databases and aggregates the results into a single list.