The Idea That a Brand's Touchpoints Should Surround the Target

question 50

Multiple Choice

The idea that a brand's touchpoints should surround the target audience is known as _____.

• A) consumer-oriented marketing 
• B) the media-neutral approach 
• C) 360-degree branding 
• D) the rotation principle 
• E) event marketing

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Definitions:

Presentation Software

Computer programs used to create slideshows or visual aids to enhance oral presentations.

Well-lit Room

A room that is adequately illuminated, either by natural sunlight or artificial lighting, enhancing visibility and comfort.

Slide Background

The visual or color scheme that appears behind the content on a presentation slide, affecting its overall appearance and readability.

Text Color

The hue or shade of the font used in written content, which can affect readability and visual appeal.