Which of the Following Is NOT a Reason for the Difficulty

question 82

Multiple Choice

Which of the following is NOT a reason for the difficulty in measuring marcom effectiveness? 

• A) lack of ability by marcom practitioners 
• B) obstacles in identifying an appropriate measure, or metric, of effectiveness 
• C) complications with getting people throughout the organization to agree that a particular measure is the most appropriate 
• D) snags with gathering accurate data to assess effectiveness 
• E) problems with determining the exact effect that specific marcom elements have on the measure that has been selected to indicate effectiveness

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Definitions:

Simultaneous Equilibrium

A situation in which multiple markets or economic variables reach equilibrium at the same time, with interdependencies considered.

Technological Change

The improvement or innovation in technology that increases productivity and may lead to new products or ways of doing things.

Solar Panels

Photovoltaic (PV) devices or arrays that convert sunlight directly into electricity.

Efficiency

The ability to achieve a desired result or output with the least waste of time, effort, or resources.