One of the FTC's Guidelines for Environmental Marketing Claims States

question 58

True/False

One of the FTC's guidelines for environmental marketing claims states that "claims should not overstate an environmental attribute or benefit,either expressly or by implication." 

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Definitions:

Reduction Reaction

A chemical reaction that involves the gain of electrons or the decrease in oxidation state by a molecule, atom, or ion.

Carbon Dioxide

Produced during the burning of carbon and organic matter as well as through the respiration process, this odorless, colorless gas is a natural part of the atmosphere and essential for photosynthesis in plants.

NAD+

(Nicotinamide Adenine Dinucleotide) Coenzyme in oxidation-reduction reactions that accepts electrons and hydrogen ions to become NADH + H+ as oxidation of substrates occurs. During cellular respiration, NADH carries electrons to the electron transport chain in mitochondria.

Cellular Respiration

The metabolic process by which cells convert nutrients into energy (ATP), involving the oxidation of food molecules and the release of waste products.