Which of the Following Is an Example of a Marcom

question 7

Multiple Choice

Which of the following is an example of a marcom goal from which marcom objectives can be derived? 

• A) Facilitate the successful introduction of new brands. 
• B) Create brand awareness. 
• C) Increase customer loyalty. 
• D) Generate sales leads. 
• E) All of these are correct.

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Definitions:

Just-in-time System

A production strategy that strives to improve a business's return on investment by reducing in-process inventory and associated carrying costs, delivering materials just as they are needed in the production process.

Responsibility

A duty or obligation to perform or refrain from performing certain actions, often associated with a specific role or position.

Carrying Inventory

The total value of inventory a company holds at a given time, including goods ready for sale and raw materials.