Which VALS Segment Is Made Up of Young,enthusiastic,impulsive Consumers

question 60

Multiple Choice

Which VALS segment is made up of young,enthusiastic,impulsive consumers? 

• A) Innovators 
• B) Believers 
• C) Achievers 
• D) Experiencers 
• E) Makers

---

Definitions:

Moral Considerations

Ethical elements that influence decision-making, emphasizing the distinction between right and wrong actions in personal and professional contexts.

Ultimatum Game

A game in experimental economics and psychology, where two players decide on how to divide a sum of money; one player offers a split and the other can accept or reject it, where rejection means both get nothing.

Dictator Game

A behavioral experiment in economics where an individual, termed the "dictator," decides how to split an amount of money with another participant.

Fairness Considerations

Evaluations or judgments about the equity, justice, or fairness in situations, actions, or distribution of resources.