Which of the Following Is a Reason Why It Is

question 85

Multiple Choice

Which of the following is a reason why it is essential that objectives be established prior to making implementation decisions regarding message selection,media determination,and how the various marcom elements should be mixed and maintained? 

• A) Objectives guide marcom decisions. 
• B) Objectives create brand awareness. 
• C) Objectives generate sales leads. 
• D)  Objectives offset bad publicity. 
• E)  Objectives enhance a brand's image.

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Definitions:

Biological Parents

The individuals who contributed the genetic material to the creation of an offspring, typically referred to as the mother and father.

Fat Tissue

Biological tissue that stores energy in the form of lipids, provides insulation, and serves as padding and protection for body organs.

Settling Point

A theory in biology and physiology suggesting that body weight is regulated around a genetically predetermined 'settle point'.

Weight-Loss Diets

Eating plans often designed to reduce calorie intake, resulting in body weight loss.