Examlex
It is possible to translate the idea of advertising "strength" into numerical values by capitalizing on the concept of _____.
Customs
What is considered normal and expected about the way people do things in a specific country.
Morals
Principles or beliefs about what is right and wrong, guiding behavior and serving as a basis for ethical decision-making.
Ethics
The moral principles and values that govern the actions and decisions of an individual or group.
Back Translation
The process of translating a document that has already been translated into another language back to the original language to check for accuracy.
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