Which of the Following Has the Most Effect on the Popularity

question 15

Multiple Choice

Which of the following has the most effect on the popularity of tweets about brands on Twitter? 

• A) personal pronouns 
• B) names of people 
• C) all verbs 
• D) names of celebrities 
• E) music

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Definitions:

Herfindahl Index

A measure of market concentration used to determine the amount of competition among firms within an industry.

Market Shares

The share of sales within an industry attributed to a certain company.

Herfindahl Index

An indicator used to measure the size of firms in relation to the industry and an index of market concentration.

Barriers to Entry

Factors that prevent or hinder new firms from entering an industry, including high startup costs and regulatory restrictions.