A Model Such as    Could Be Used to Evaluate

question 20

Multiple Choice

A model such as 11ea5c6c_f904_1895_945b_43e6de6be273__11    could be used to evaluate a completed promotional program.In this model the "Eij" represents the ____.

• A) effectiveness of the program
• B) execution proficiency
• C) expense
• D) evaluative criteria
• E) equity enhancement

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Definitions:

Sample

A subset of individuals from a larger population, selected to represent that population in a study or experiment.

Random Assignment

A method used in experiments where participants are allocated to different groups in a way that every participant has an equal chance of being assigned to any group.

Random Sample

A method of selecting a sample from a population in which each member has an equal chance of being chosen.

External Validity

The extent to which the results of a study can be generalized to other situations and to other people.