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The SPIN Method Is About the Relative Position of Dominance,deference,or

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The SPIN method is about the relative position of dominance,deference,or equality that buyers and sellers put themselves in as a result of dialog between the two.


Definitions:

Clans

A clan represents a group of people united by actual or perceived kinship and descent, commonly sharing a common ancestor and often associating with a specific region or territory.

Genealogical Depth

Refers to the number of generations traced back in a family or kinship group, indicating the extent of ancestral lineage.

Social Organization

The patterning of social relationships and structures within a society or among groups.

Material Structure

The physical and tangible organization or arrangement of objects and elements within a space or within society, often reflecting social or economic patterns.

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