How Many Basic Steps Are Involved in Personal Selling

question 7

Multiple Choice

How many basic steps are involved in personal selling? 

• A) 5 
• B) 6 
• C) 7 
• D) 8 
• E) 9

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Definitions:

Systematic Sensitization

Systematic Sensitization, perhaps meant to be Systematic Desensitization, is a behavior therapy technique used to reduce anxiety or fear through gradual exposure to the feared object or situation in combination with relaxation exercises.

Cognitive Theorists

Researchers or psychologists who study the mental processes of perception, memory, judgment, and reasoning, and how these processes might influence behavior.

Social Anxiety Disorder

A chronic mental health condition characterized by significant anxiety or fear of social situations, where individuals feel overly concerned about being judged or embarrassed.

Negative Aspects

The unfavorable or harmful parts or characteristics of a situation, phenomenon, or substance.