Examlex
Explain the concept of adding value to satisfy customers and provide an example.
Elaboration Likelihood Model
A theory in social psychology that explains the different ways people process persuasive messages, either through careful thought and evaluation or more automatic responses.
Promotion Focus
A general tendency to think and act in ways oriented toward the approach of positive outcomes.
Maintenance Motivation
The drive to continue engaging in behaviors that uphold established habits, goals, or standards over time.
Growth Motivation
The drive to enhance oneself, to achieve one's potential and to develop beyond one's current state.
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