Using the Active Voice Is Helpful When You

question 87

Multiple Choice

Using the active voice is helpful when you

• A) want to be diplomatic in pointing out a problem or error.
• B) want to point out what's being done without taking or attributing either the credit or the blame.
• C) want to make your writing more direct, livelier, and easier to read.
• D) need to avoid personal pronouns in order to create an objective tone.
• E) are unsure what action the subject of your sentence will take.

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Definitions:

Brand Insistence

Brand Insistence is the loyalty stage at which a consumer strongly prefers a specific brand over all other brands and will seek it at any cost or inconvenience.

Marketing Intermediaries

Entities involved in the distribution chain that helps in moving products from producers to consumers, such as wholesalers and retailers.

Financial Burdens

Refers to significant financial obligations or debts that weigh heavily on an individual, family, or organization.

Test Marketing

A marketing approach involving the trial of a new product or service in limited geographical areas to gauge its viability before a full-scale launch.