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Samantha Had Not Really Thought Much About Who She Would

question 92

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Samantha had not really thought much about who she would vote for in the election, but for the entire month before the election, she constantly heard messages saying: "Vote for Don Green. He's the best person for the job." On election day, after voting for Don Green, she told her friends that she believed he truly was the best candidate. What does this example illustrate?


Definitions:

Compliance-Gaining Technique

Strategies used to persuade or induce others to align with one's requests or directions.

Elaboration Likelihood Model

A theory suggesting two primary pathways (central and peripheral) through which persuasion occurs, based on the depth of processing.

Heuristic/nonconscious Processing

Mental short cuts or automatic processing strategies the brain uses to make quick decisions or judgments.

Rule Of Law

When members of a society (including its most powerful leaders) respect and follow its rules.

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