Julio Had Planned to Buy a National Brand Computer When

question 33

Multiple Choice

Julio had planned to buy a national brand computer when one of his friends suggested that he look into the computers available through a local "no-name" outlet store. Julio carefully reviewed the relevant reports about the various computer components as well as the statistics on service reliability, and decided his friend was correct. Julio bought his computer from the local "no-name" outlet store. In this case, what did Julio use to reach his decision?

• A)peripheral route to persuasion
• B)central route to persuasion
• C)self-serving route to persuasion
• D)cognitive dissonance model of persuasion

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Definitions:

Ovulation

The phase of the menstrual cycle during which a mature egg is released from the ovary, making it available for fertilization.

Bachelor's Degree

An undergraduate academic degree awarded by colleges and universities upon completion of a course of study lasting three to seven years (depending on institution and academic discipline).

Associate's Degree

A two-year post-secondary degree awarded by community colleges, junior colleges, technical colleges, and some four-year institutions.

Data Collected

The gathering of information or facts from various sources for the purpose of analysis or making informed decisions.