The Main Benefit of a Global Strategy Is That It

question 46

Multiple Choice

The main benefit of a global strategy is that it allows a company to ________.

• A)closely monitor buyer preferences in each local market
• B)save costs due to product and marketing standardization
• C)customize its products and services
• D)respond effectively to emerging buyer preferences

Explain the role of intrinsic and extrinsic motivation in the creative process.

Recognize the impact of perception and worldview on creativity.

Appreciate the significance of serendipity and insight in the creative process.

Identify characteristics of creative people.

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Definitions:

Social Patterns

Repeated behaviors, practices, or trends observed within societies that reflect collective social norms and values.

Individualism

A theory supporting the idea that individuals should have more personal freedom rather than being controlled by the state or a group.

Social Class

The social structural hierarchical position groups hold relative to the economic, social, political, and cultural resources of society.

Alexis De Tocqueville

A French political thinker and historian best known for his works "Democracy in America," in which he analyzed the improved living standards and social conditions of individuals, as well as the influence of the democratic way of life.