Ella and Her Team Are Struggling to Come Up with a Way

question 127

Multiple Choice

Ella and her team are struggling to come up with a way to promote a new product in an advertising campaign.They seem to have hit a barrier in their discussions and they are not able to make decisions or solve immediate problems.Ella suggests that they all go home and "sleep on it," and start fresh the next day.What is a likely benefit of Ella's suggestion

• A) functional fixedness
• B) transformation effect 
• C) incubation effect
• D) induced structure

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Definitions:

Unrealized Gain

Profit that comes from an investment that has increased in value but has not yet been sold by the investor, thus not resulting in actual income.

Trading Investments

Assets purchased with the intention of reselling in the short term for profit, often including stocks and bonds.

Equity Investment Transactions

Financial activities involving the buying and selling of stock or ownership shares in a company, impacting shareholder equity.

Trading Securities

Trading securities are investments in financial instruments that a company intends to sell in the short term with the aim of generating profit from short-term price fluctuations.