According to Herbert Simon,people Do Not Always Live Up to Ideal

question 214

Multiple Choice

According to Herbert Simon,people do not always live up to ideal goals of rationality in making decisions.Rather,they tend to use simple strategies which only focus on a few facets of the available options.What is this behavioural economic theory called

• A) theory of bounded rationality 
• B) framing 
• C) theory of reference 
• D) functional fixedness

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