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The image restoration strategy that an organization chooses:
Employee Content
Materials or messages created by employees for an organization, which may include social media posts, blogs, videos, and other forms of content contributing to the company's communication efforts.
Humanize
means to make something more relatable or understandable by attributing human characteristics, emotions, or experiences, often used in storytelling, branding, or campaigns to create connections with the audience.
Credibility
The quality of being believable or trustworthy, critical for individuals, organizations, and information sources in gaining and maintaining public confidence.
Trustworthiness
Refers to the ability of an individual or organization to be reliable, honest, and credible in their actions.
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