In a Sales Message, the Last Paragraph Should

question 6

Multiple Choice

In a sales message, the last paragraph should:

• A)include an attention getter to propel the reader into action.
• B)include testimonials and guarantees.
• C)be detailed to convince the reader to make a purchase decision.
• D)ask confidently for action, avoiding "I hope" and "if" phrasing.

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Definitions:

Personally Distressing

Experiencing discomfort or distress on a personal level due to specific circumstances or conditions.

Helplessness

A psychological state where an individual perceives they have no control over their situation, leading to decreased motivation and ability to manage future situations.

Overwhelmed

A feeling of being excessively burdened or overloaded, either emotionally or cognitively.

Epidemiology

The branch of medicine that deals with the incidence, distribution, and possible control of diseases and other factors relating to health.