Examlex
Prior to using ArcGIS and geocoding,General Motors shotgunned its ads at the general public.Now,it can more accurately determine locations where people buy certain models and channel its ads specifically to those areas.
Customers
Individuals or entities that purchase goods or services from a business, playing a key role in the company's success.
Conscious Marketing
Ethical marketing practices that consider the welfare of society and the environment in decision-making.
Stakeholders
Individuals or groups that have an interest in any decision or activity of a business, including employees, customers, suppliers, and investors.
Interdependence
A mutual reliance between two or more entities, where each is dependent on the other for success or survival.
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