Examlex
Matching
Match each item with a statement below.
- A type of malware that tricks you into opening it by substituting itself for a legitimate program
People Meter
An electronic device used to track viewership habits of television programs, aiding in the measurement of audience size and preferences.
Mechanical Observational Data
Information collected through automated or mechanical means, often used in the study of behaviors or processes.
National TV Ratings
Measures of the viewership of television programs, indicating their popularity across a nation and used for marketing and advertising purposes.
Nielsen
A global information, data, and measurement company that provides market research, insights, and data about what people watch and buy.
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