Examlex
Kayla Smith is engaged in research that seeks to explain the inner meanings and motivations associated with customers' purchase of clothing. She records customers' words and observes their interactions as they shop. Through her observations, she develops an understanding of what motivates shoppers. Which of the following types of research is Kayla conducting?
Psychology
The scientific study of the mind and behavior, encompassing various aspects of conscious and unconscious experience as well as thought.
Decriminalization
The reduction or elimination of legal penalties for certain acts, previously considered criminal offenses, without making the act legal.
Longitudinal Research
A method of study that follows the same participants over a period of time to observe changes or development.
Social Factors
Elements within society, such as family, education, income, and relationships, that influence an individual's behavior, attitudes, and life chances.
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