Sociology Is Relevant to Consumer Behavior (CB) Because

question 10

Multiple Choice

Sociology is relevant to consumer behavior (CB) because:

• A) it helps to study the brain mechanisms associated with emotion and offers potential for understanding CB.
• B) every time a consumer evaluates a product or reacts to product consumption, information is processed.
• C) it helps researchers to interpret the relationships between consumers and the things they purchase.
• D) consumption often takes place within group settings or is in one way or another affected by group dynamics.

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Definitions:

Organization's Address

The official physical location or mailing address of a company.