Netnography Studies

question 27

Multiple Choice

Netnography studies:

• A) technological advancement in the field of science.
• B) the use of technology for increasing efficiency.
• C) consumption as a "lived experience."
• D) the behavior of online cultures and communities.

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Definitions:

Special-Interest Groups

Organizations or collectives that advocate for specific causes, policies, or objectives, often seeking to influence public policy and opinion.

Policymakers

Individuals or entities responsible for making the rules and guidelines that govern societal operations, often within government bodies or institutions.

Efficient Outcomes

Results or solutions in which resources are allocated in the most effective way, maximizing benefits and minimizing costs.

Preferences

Refers to the subjective tastes and desires of consumers which influence their choices and decision-making in purchasing goods and services.