Which of the Following Orientations Is Best Suited to a Differentiated

question 49

Multiple Choice

Which of the following orientations is best suited to a differentiated marketer?

• A) Resource orientation
• B) Production orientation
• C) Market orientation
• D) Sales orientation

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Definitions:

Factor-Comparison Method

A systematic approach used in job evaluation to rank jobs by comparing them against a set series of factors.

Compensation Functions

Refers to the various responsibilities and activities involved in managing an organization's employee compensation, including salary administration, bonuses, and benefits.

Signaling

The act of conveying information indirectly through actions or signals rather than direct communication.

Workers' Compensation Insurance

Insurance that provides wage replacement and medical benefits to employees injured during employment in exchange for mandatory relinquishment of the employee's right to sue their employer.