The Size of a Stimulus Does Not Affect a Consumer's

question 30

True/False

The size of a stimulus does not affect a consumer's attention to observe or notice that particular stimulus.

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Definitions:

Net Outlay

The total amount invested or spent, minus any returns or reimbursements.

Options Strategy

A plan or approach for trading options that can involve buying and/or selling one or more options that differ in one or more of the options' variables.

Security

A financial instrument that represents an ownership position in a publicly-traded corporation (stock), a creditor relationship with a governmental body or a corporation (bond), or rights to ownership as represented by an option.

Gains

Profits realized from the sale of assets or from investment income, including dividends, interest, and capital gains.