Which of the Following Statements Is True in the Context

question 67

Multiple Choice

Which of the following statements is true in the context of attitude change theories and persuasion?

• A) The attitude toward a brand or product is independent of a schema.
• B) If the affect found in a schema can be changed, then the attitude toward a brand or product will change as well.
• C) Changing evaluations of an attribute is usually easier than changing the strength of a belief regarding that attribute.
• D) A consumer's attitude toward a product remains unaffected by the consumer's feeling about the marketing company.

---

Definitions:

Spanish Civil War

A military conflict from 1936 to 1939 between the Republicans, who were loyal to the democratic Spanish Republic, and the Nationalists, a rebel group led by General Francisco Franco.

Francisco Franco

A Spanish general who led the Nationalist forces to victory in the Spanish Civil War and governed Spain as a dictator from 1939 until his death in 1975.

Vichy Regime

The government of unoccupied France during World War II, collaborating with Nazi Germany from 1940 to 1944.

General Franco

A Spanish military leader who ruled as a dictator over Spain from 1939 until his death in 1975, after winning the Spanish Civil War.