Consumers Who Spread Negative Word-Of-Mouth (Negative WOM) Without Complaining to the Company

question 62

True/False

Consumers who spread negative word-of-mouth (negative WOM) without complaining to the company itself are particularly likely to never do business with that company again.

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Definitions:

Gradual Process

A slow progression or development that occurs over time.

Hard Work

Exerting a great deal of effort, stamina, or diligence in order to achieve a goal or complete a task.

Deinstitutionalization

The process of replacing long-stay psychiatric hospitals with less isolated community mental health services for those diagnosed with a mental disorder or developmental disability.

Mental Illness

A broad spectrum of psychiatric disorders impacting one's emotions, cognitive functions, and patterns of action.