Consumers Are About Twice as Likely to Spread Positive as Negative

question 99

True/False

Consumers are about twice as likely to spread positive as negative word-of-mouth (WOM).

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Definitions:

Operating Activities

Business activities related to the day-to-day functions of a company involved in producing and delivering its products or services.

Cash Dividends

Payments made by a company to its shareholders out of its profits or reserves.

Balance Sheet

A financial statement that provides a snapshot of a company's financial position at a specific time, detailing assets, liabilities, and equity.

Net Income

The amount of money that remains after all expenses, including taxes and costs of goods sold, have been subtracted from total revenue, indicating the profitability of a company.