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An Article on Public Libraries Contained the Following Statement: "The

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An article on public libraries contained the following statement: "The balanced scorecard helps organize and run the library according to a specific strategic plan,while demonstrating the library's value to the community as a whole." When dealing with the customer area of the balanced scorecard,the article advised librarians to use customer surveys. Why might surveys be a poor strategy to use?


Definitions:

Comparative Advantage

The ability of an entity to produce a good or service at a lower opportunity cost than others.

Absolute Disadvantage

A situation where an individual, country, or company is less efficient in producing goods or services compared to another.

Opportunity Cost

The rejection of advantageous prospects from other paths when one path is chosen.

Free Trade

The absence of restrictions or tariffs on the import and export of goods and services between countries, allowing for the unimpeded flow of goods, services, and capital.

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