E-Commerce That Focuses on a Single Company's Buying Needs or Selling

question 34

Multiple Choice

E-commerce that focuses on a single company's buying needs or selling needs best defines

• A) computer exchange.
• B) business-to-business e-commerce.
• C) private marketplace.
• D) company-centric EC.

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Definitions:

Utility Function

A utility function is a mathematical representation of a consumer's preference ranking for different bundles of goods, showing the level of satisfaction for each.

Wealth

A substantial amount of monetary assets or physical valuables that are capable of being changed into a format usable for trading purposes.

Utility Function

A mathematical representation of how a consumer ranks different bundles of goods according to their level of satisfaction or utility.

Risk Averse

A description of an investor or decision-maker who prefers to avoid risk, choosing options with potentially lower returns but lesser risks.