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Q5: Personalization,behavioral targeting,and data mining are three key
Q32: Trust and customer satisfaction are the two
Q36: The process whereby intermediaries take on new
Q43: Value proposition refers to the benefits that
Q43: As suggested by Jefferies (2008),drivers for selling
Q47: Viral marketing is word-of-mouth marketing by which
Q51: The order fulfillment process differs between B2B
Q61: The two major types of online intermediaries
Q63: E-marketplaces,shopping carts,e-catalogs,and auctions are the major Web
Q70: Major hurdles facing mobile game publishers include