Advertisements Often Seek to Create Needs Rather Than Merely Show

question 56

Multiple Choice

Advertisements often seek to create needs rather than merely show how a product or service fulfills them. Many critics claim that this aspect of advertising has an adverse effect on consumers' values. Which of the following is the main reason for this claim?

• A)Creating needs is likely to discontinue social stereotyping.
• B)Consumers are always aware of the difference between needs and wants.
• C)Creating needs encourages materialism in people.
• D)Advertising leads to easily-content individuals.
• E)Marketers who create needs are likely to gain a greater market sharE.Critics argue that a major contributor to materialism is advertising that seeks to create needs rather than merely showing how a product or service fulfills them.

---

Definitions:

More Giving

Refers to an increased willingness or action to provide support, resources, or contributions to others, often motivated by altruism, social norms, or personal satisfaction.

Received Something

The act of obtaining or getting something from another individual or entity.

More Attractive

refers to being more appealing or desirable in appearance, qualities, or traits in comparison to others.

Item Availability

Refers to the extent to which a product or service is in stock and can be purchased or acquired by consumers.