Whereas Behavioral Advertising Tracks Surfing Behaviors, Contextual Ads Are Determined

question 9

Multiple Choice

Whereas behavioral advertising tracks surfing behaviors, contextual ads are determined by:

• A)the context in which ads are made.
• B)the content on a webpage.
• C)content sponsorships.
• D)pay-per-click advertising.
• E)advertising concepts.

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Definitions:

GDP

Gross Domestic Product, a monetary measure of the market value of all final goods and services produced in a period by a country.

U.S. Economy

The U.S. economy, one of the world's largest, is characterized by a high level of output per capita and a diverse array of industries including technology, finance, and services.

Influence

The capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.

Antiglobalization

A social movement that opposes the processes of global integration, focusing on issues like economic inequality and environmental degradation.