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As a result of economies of scale, smaller advertisers:
Volume
The amount of space an object or substance occupies, measured in liters, cubic meters, or other units of capacity.
°C
Degrees Celsius, a unit of temperature on the metric scale.
Moles
A measure of quantity in chemistry representing 6.022 x 10^23 entities of a substance.
Atm
A unit of pressure defined as exactly equal to 101,325 Pa, representing atmospheric pressure at sea level.
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