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According to the persuasion matrix, which of the following is an independent variable in the consumer's response process?
Low-income Residents
Individuals or families living with earnings that fall below a designated threshold, often leading to financial insecurity.
Framework
A fundamental structure used as a guide to build, analyze, or understand something complex.
Social Problems
Issues within a society that adversely affect individuals and communities, often requiring collective solutions.
Inequality
The state of being unequal in status, rights, or opportunities, often leading to unfair treatment or disparities among individuals or groups.
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