Which of the Following Is True of Baby Boomers

question 88

Multiple Choice

Which of the following is true of baby boomers?

• A)They are also referred to as Gen Y.
• B)They typically prefer mass merchandisers and supercenters.
• C)They are comfortable with online shopping and e-mail.
• D)They are those who were born before 1946.
• E)They are more likely to make impulse purchases.

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Definitions:

Situation Analysis

An assessment of the internal and external factors influencing an organization’s performance to guide strategic planning.

Social Entertainment

Forms of entertainment that incorporate social interaction or are experienced in social contexts, often facilitated by digital platforms.

Social Publishing

The process of distributing content through social media platforms, often for marketing, community building, or information sharing purposes.

Social Community

A group of individuals who interact through specific social media platforms or online forums, sharing common interests, goals, or activities, fostering a sense of online community.