Which of the Following Statements Is True About Outside Advertising

question 22

Multiple Choice

Which of the following statements is true about outside advertising agencies?

• A)Typically, external ad agencies do not use media analysts and researchers.
• B)External agencies are often preferred for their greater skill and expertise levels.
• C)Generally, most external ad agencies do not offer creative services.
• D)External ad agencies are generally cheaper than in-house agencies.
• E)Unlike in-house agencies, outside agencies can be used to portray a singular global imagE.The main reason why outside agencies are used is that they provide the client with the services of highly skilled individuals who are specialists in their chosen fields.An advertising agency staff may include artists, writers, media analysts, researchers, and others with specific skills, knowledge, and experience who can help market the client's products or services.

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Definitions:

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Will Substitutes

Non-probate methods for transferring assets upon death, such as trusts, joint tenancies, and payable-on-death accounts, designed to avoid the probate process.

Joint Tenancy

A form of co-ownership where two or more individuals hold equal shares in a property, with the right of survivorship.

Life Insurance

A contract between an insurance policyholder and an insurer, where the insurer promises to pay a designated beneficiary a sum of money upon the death of the insured person.