What Is the First Step in the Buying Process

question 129

Multiple Choice

What is the first step in the buying process?

• A) craving for something
• B) want or desire
• C) need recognition
• D) financial assessment

---

Definitions:

Decision-Critical Attributes

Essential characteristics or factors that significantly influence the outcome of a decision-making process.

Search For Dominance

The effort or drive to achieve a leading or controlling position within a certain context or environment.

Trading Off

The process of giving up one thing to gain another, often used in the context of decision making where compromises are required.