Which of the Following Statements Best Describes the Functions Performed

question 78

Multiple Choice

Which of the following statements best describes the functions performed by channels?

• A) Channel functions can easily be eliminated.
• B) Inventory handling is the least expensive of all functions performed by channel members and can profitably be performed by the manufacturer.
• C) The average customer understands the importance of channels in maintaining low prices.
• D) Although channel members can be eliminated, their functions cannot.

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Definitions:

Fundamental Attribution Error

The tendency to overemphasize personal characteristics and ignore situational factors when judging others' behavior.

Cognitive Dissonance

A psychological theory that outlines the discomfort experienced when holding contradictory beliefs, values, or attitudes, leading to a change in one to reduce the dissonance.

Foot-In-The-Door

A persuasion technique where agreement to a small, initial request increases the likelihood of compliance with a larger, later request.

Western Cultures

Refers to societies typically found in Western Europe and North America, characterized by certain norms, values, and traditions.