Building Layers of Advantage,searching for Loose Bricks,changing the Rules of Competitive

question 20

Multiple Choice

Building layers of advantage,searching for loose bricks,changing the rules of competitive engagement,and collaborating are elements of Hamel and Prahalad's framework for:

• A) quality advantage.
• B) positioning.
• C) competitive innovation.
• D) marketing management.
• E) innovation leadership.

---

Definitions:

General Adaptation Syndrome

A three-stage response (alarm, resistance, exhaustion) that the body goes through when exposed to prolonged stress, as proposed by Hans Selye.

Panicked

A sudden, overwhelming feeling of fear or anxiety that often results in hasty or irrational behavior.

Alarm Reaction

A phase in the general adaptation syndrome where the body initially responds to a stressor with changes that temporarily lower resistance.

Type A

Type A refers to a personality pattern characterized by high levels of competitiveness, self-driven urgency, and a constant sense of time pressure.