Organizations That Have Ethics Programs Based on a _____ Orientation

question 31

Multiple Choice

Organizations that have ethics programs based on a _____ orientation are found to make a greater contribution than those based simply on compliance, or obeying laws and regulations.

• A)customer
• B)political
• C)principles
• D)values
• E)social

---

Definitions:

Categories Of Adopters

Categories of adopters refer to the classification of individuals within a market divided by how soon they adopt a new product or innovation, often outlined as innovators, early adopters, early majority, late majority, and laggards.

Laggards

In the context of marketing and innovation, individuals who are the last to adopt new products or technologies, often resistant to change.

Late Majority

A group in the diffusion of innovation theory, representing consumers who adopt new products or technologies after the average member of society, often motivated by a desire to maintain the status quo.

Late Adopters

Individuals or groups who are among the last to use or accept new products, technologies, or ideas, often due to skepticism or resistance to change.