Examlex
A feasibility analysis is the process of determining whether an entrepreneur's idea is a viable foundation for creating a successful business.
Target Market Segments
Specific groups of potential customers identified by marketers as having shared characteristics and who are most likely to respond positively to certain marketing strategies.
Promotional Expenditures
The costs associated with marketing activities undertaken to increase brand awareness, product knowledge, and sales.
Quality Control
The process of ensuring that products and services meet customer expectations and regulatory requirements through consistent monitoring and evaluation.
SWOT Analysis
A strategic planning tool used to identify a company's Strengths, Weaknesses, Opportunities, and Threats.
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