What Is UNLIKELY to Be Effective in Trying to Gain

question 102

Multiple Choice

What is UNLIKELY to be effective in trying to gain employees' wholehearted commitment to good strategy execution?

• A)strictly enforcing all rules in the employee handbook with the use of fines
• B)giving awards and public recognition to high performers and showcasing company successes
• C)providing a comfortable and attractive working environment
• D)providing opportunities for promotion from within wherever possible
• E)providing attractive perks and fringe benefits

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Definitions:

Consumer Behavior

The study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society.

Buyer Behavior

The study of how individuals or groups select, purchase, use, or dispose of goods, services, ideas, or experiences to satisfy their needs and desires.

Marketing Management

The process of planning, executing, and overseeing marketing strategies and tactics to attract, engage, and retain customers.

Attracting Customers

The strategies and tactics businesses use to draw potential buyers towards their products or services.