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Consider a simple promotional message such as 'Take in a great view - Bungee Jump!' According to Chaiken and Eagly (1983) ,the most effective medium to spread it is
Credibility
The quality or power of inspiring belief or trust in something or someone.
Emotional Terms
Words or phrases used to evoke feelings or emotions in the audience.
Executive Summary
A brief overview of a document's key points, findings, or recommendations, intended for quick reading.
Secure Intranet
An intranet that uses measures like encryption, authentication, and firewalls to protect sensitive information from unauthorized access.
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